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Ultimate Broadband With Heart – Branding Design

Ultimate Broadband (or UBB for short) is a business set up around helping customers get the best possible broadband connections, wherever they happened to be.

The existing logo design and business material didn’t quite do the job, and with no real established ‘brand’, B&C was called on to help tell the story and convey just how passionate UBB is about helping their customers with the services they offer.

UBB wanted to convey themselves as a friendly, helpful and caring company, while maintaining professionalism. The logo design icon was developed around the letterforms ‘UBB’ along with a heart shape, and a stylised WIFI signal. With a colour palette that’s warm, eye-catching & hard to miss. The brand has been rolled out across stationery, signage, cars, …


Think. Create. Solve. Google Partner - Beck & Caul
MARKETING, BRAND + DIGITAL craft@beckandcaul.co.nz 03 366 2325

Level 3, 410 Colombo Street,
Sydenham, Christchurch 8023

PO Box 7043, Sydenham,
Christchurch 8240