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Elrick & Co – Brand & Business Development

Elrick & Co. came looking for a fresh face to showcase their wealth of experience. With a tight-knit team based in Christchurch and Queenstown, they wanted to showcase their scale and expertise, all while proving they are still a family business at heart. Working together we crafted a brand that could portray the vibrancy of their team, while still showing the superior standards they hold their work to

Elrick & Co. were keen to push the boundaries, stepping outside of industry norms and adopting bold colours that showed the warmth behind their business. We also paid homage to their home territory, giving a nod to the bold peaks of the South Island in their final concept.

The brand was then rolled out through a new website and across various mediums of business collateral, including print ads, social media artwork, business cards and more. The Elrick & Co. team also moved forward with business advisory and financial services from the B&C Financial arm. We have thoroughly enjoyed seeing this fresh concept come to life, and look forward to seeing this mighty company reach its ambitions.




Think. Create. Solve. Google Partner - Beck & Caul
MARKETING, BRAND + DIGITAL craft@beckandcaul.co.nz 03 366 2325

Level 3, 410 Colombo Street,
Sydenham, Christchurch 8023

PO Box 7043, Sydenham,
Christchurch 8240