Aitkens Hospitality, a leader in the hospitality industry, relies on their monthly product catalogue to showcase essential products, new arrivals, and special deals. They tasked us with creating a design that would enhance usability and reflect their professional brand.
We restructured the catalogue with a clean layout, intuitive categorization, and consistent typography, making it easy for customers to navigate and discover products. Special offers and featured items were prominently displayed, and the design was optimized for both print and digital formats to ensure accessibility.
The new design has become a foundation for future seasonal editions, with opportunities to introduce themed content and other engaging features. This ensures the catalogue remains fresh, functional, and aligned with Aitkens’ commitment to serving their customers effectively.