Bella Gin, an emerging player in the New Zealand gin market, approached us to create a modern, quirky website that would effectively represent their brand essence and showcase their Wild Plum Gin Elixer.
Bella Gin had already conducted a photoshoot utilising their beautiful packaging and emphasising the rich plum colour featured throughout their brand, so we had plenty of beautiful images to work with (a designer’s dream!).
We played with different fonts, looking for the sweet spot between punchy & feminine – for the carefree Bella who loves both party & adventure.
We created the Bella site using Squarespace to streamline design & development.
BellatiniBella, gin, vermout
Bella SpritzBella, prosecco, soda
Classic BellaBella, ice
Bella SourBella, amaretto, lemon, egg white