Interview
We interview your sales team and your actual customers, read the CRM, and pull the search and social demand data. We're after what buyers do, not what anyone assumes they do.
Digital marketing, Christchurch
Good marketing starts
with understanding.
Not assumptions.
We use data, research and buyer behaviour to understand who your customers are, what they’re looking for and what influences their decisions. From Google Ads and SEO to AI search, social media and email, we build campaigns around real insights, measure what works and continually refine our approach to deliver better results.
Free self-assessment
Ready to spend more on ads?
The check we run before taking on an ad budget: tracking, what happens after the click, budget and keeping ads fresh. Your result shows straight away, no email needed.
Four stages, every time
The same method runs through all four disciplines. What changes is what comes out the other end.
Map
Every person in the buying group, what each is measured on, the objections that stall a deal, and the evidence that unsticks it. Written down, argued over, agreed.
Position
What you say, to whom, and why they should believe it. Messaging that survives a technical conversation, plus the proof points that back each claim.
Handover
The strategy becomes a working brief your team and ours build from — and the benchmark we measure the next twelve months against.
Channels & data
The right channels. Informed by data. Focused on results.
We combine audience research, performance data and buyer insights to identify where the opportunities lie. Every channel has a purpose, with performance measured, analysed and continually optimised to make better use of your marketing investment.
- Google Ads Targeted Search, Display, Shopping, Performance Max and YouTube campaigns built around buyer intent, conversion data and measurable business outcomes.
- Meta & LinkedIn Advertising Audience-led campaigns across Facebook, Instagram and LinkedIn, combining creative strategy, precise targeting and ongoing optimisation to build awareness, generate demand and drive conversions.
- Search Engine Optimisation (SEO) Technical SEO, content strategy and on-page optimisation to improve organic visibility, attract relevant traffic and connect your business with people actively searching for what you offer.
- AI Search Optimisation (GEO) Optimising your website, content and online presence to improve how your business is understood, referenced and discovered through AI-powered search, including ChatGPT, Google AI Overviews and other emerging platforms.
- Reporting & Data Reporting & Data / Integrated reporting that connects campaign performance with website behaviour, conversions and business outcomes. We turn data into actionable insights, identifying what's working, where improvements can be made and where your budget will have the greatest impact.
Digital marketing in practice.
Brand strategy
Puraz
Launching a superfood range that speaks to a younger audience.
Creating a superfood range from the very beginning, for a younger audience.
A full range, created from day one
Digital marketing
Alpine Ice
Turning birthday party interest into bookings we could count, and grow.
Placeholder summary – replace with the real challenge, approach and outcome.
+88% monthly bookings
Digital marketing
The Athens Yacht Club
Taking a much-loved restaurant from “Greek food” searches to special-occasion diners.
Placeholder summary – replace with the real challenge, approach and outcome.
+14% Online bookings
Digital marketing
Scorpion
Giving a supplement brand’s strong social content a funnel to grow from.
Placeholder summary – replace with the real challenge, approach and outcome.
+158% more requests for directions to the store
Digital marketing
Nordic Chill
Finding the hidden sales in a homewares shop’s bestselling brands.
Finding the hidden sales in a homewares shop's bestselling brands.
31x return on ad spend
Digital marketing
We Buy Homes
Winning more leads in a market where every click keeps getting dearer.
Placeholder summary – replace with the real challenge, approach and outcome.
+19% more Google Search ad clicks
Digital marketing
Fahey Skip
Turning skip hire from an add-on into its own booking engine.
Placeholder summary – replace with the real challenge, approach and outcome.
+43% more online bookings a month
Digital marketing
Ōtautahi Tattoo
Selling a specialty, not just a tattoo shop, across three very different markets.
Placeholder summary – replace with the real challenge, approach and outcome.
+57% more enquiries from Google Ads
SOME OF OUR CLIENTS
- Aitkens Hospitality
- Lyttelton Port Company
- Spunlite Poles
- VYNCO
- Southern World
- Discover Travel
- Hiko Power Engineering
FAQ
The things people ask before they start.
The questions we get asked most before we start on your marketing.
Do we need a new website first?
Not usually. We can run your campaigns to the website you already have. If a page is losing enquiries, we’ll tell you and suggest the smallest fix that makes the ads pay off.
What’s a realistic monthly budget?
It depends on your market. We look at how many people in your area search for what you sell and what a new customer is worth to you, then recommend a budget that gives the ads enough to learn from. You can start small and grow it once you can see what it returns.
How long before we see leads?
Ads can start bringing in enquiries soon after they go live. SEO takes longer to build. We’ll tell you what to expect in your market before we start, and you’ll see the progress in every monthly report.
What do you actually report on?
Every month: what we spent, the enquiries and sales it brought in, and what we’re changing next. In plain English, with the numbers to back it up.
Do you need access to our CRM?
It helps, but it isn’t essential. If we can see which enquiries became customers, we can put more budget into what actually brings in sales. If you don’t use a CRM, we’ll agree a simple way to track it together.
Do you do SEO as well as Google Ads?
Yes. We plan both together. Google Ads brings in enquiries while SEO builds your place in the free results, so you’re not paying for every click forever. Most of the businesses we do SEO for are here in Christchurch and Canterbury.