- Client
- Puraz Superfoods Superfood powders with collagen
- Sector
- Health and wellness Superfood powders
- Disciplines
- Brand and packaging Naming · packaging · photography · digital marketing
- Engagement
- Product launch New product range
The challenge
A brand-new range, designed to reach new, younger customers.
Puraz, our favourite collagen experts, created a brand-new superfood range, and we were involved right from the very beginning.
Puraz wanted to reach new customers, so the new look needed to appeal to a younger demographic, while showing off its natural ingredients and the all-important Puraz collagen.
Be the best version of you, in the healthiest possible way.
What we did
They brought the powder. We brought the full suite of creative.
- Product names. Names for each powder in the range.
- A hand-drawn font. Lettering with a fresh, youthful feel.
- Packaging and colours. Packaging design aimed at a younger audience.
- Photography and brochures. Imagery and print to introduce the range.
- Digital advertising. Digital marketing to launch the range and reach new customers.
The outcome
Super powders designed to bring out your inner superpowers.
Naming and lettering
Product names and a hand-drawn font.
Packaging
Colour and design for a younger audience.
Launch creative
Photography, brochures and digital ads.
Let us know how we can assist your business today.
Start a conversationMost of these started as one job.
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Tools & resources
Find out what
your marketing is actually missing.
A short diagnostic built from the same questions we ask in a first client meeting. Six minutes, no sales call attached — you get the scorecard whether you talk to us or not.
Marketing efficiency assessment
How much of your marketing budget is actually working?
Fifteen quick questions about how your marketing is set up and managed. At the end you'll get a score, a breakdown of where you stand, and your three biggest opportunities to improve.
Takes about 3 minutes. Be honest - a flattering score helps nobody.
0%
Marketing efficiency score
Your results at a glance
What you're doing well
Your three biggest opportunities
Book a call
Your results will raise questions this report can't answer on its own - every business's numbers have a story behind them. We set aside time each week to walk business owners through their results, one-on-one: twenty minutes, no obligation. You'll leave knowing which of your three opportunities to tackle first and what it would realistically take.
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